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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant

Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant

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  • Author: W. Chan Kim.
    Renee Mauborgne.
  • Publisher: Harvard Business Review Press
  • Pages: 256
  • Publication Date: 2005-02-03
  • Edition: 1
  • Binding: Hardcover
  • MSRP: 19.73
  • ISBN13: 9781591396192
  • ISBN: 1591396190
  • Other ISBN: 9781625274502
  • Other ISBN Binding: print
  • Language: en
  • Store Location: Money
  • "Book cover image may be different than what appears on the actual book."