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MKTG 8 (New, Engaging Titles from 4LTR Press)

MKTG 8 (New, Engaging Titles from 4LTR Press)

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  • Author: Charles W. Lamb.
    Joe F. Hair.
    Carl McDaniel.
  • Publisher: Cengage Learning
  • Pages: 432
  • Publication Date: 2014-02-10
  • Edition: 8
  • Binding: Paperback
  • MSRP: 69.95
  • ISBN13: 9781285432625
  • ISBN: 1285432622
  • Other ISBN: 9781305339323
  • Other ISBN Binding: fpid13alias
  • Language: en
  • Store Location: Education
  • "Book cover image may be different than what appears on the actual book."