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Communication Theories: Origins, Methods, and Uses in the Mass Media

Communication Theories: Origins, Methods, and Uses in the Mass Media

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  • Author: Werner J. Severin.
    James W. Tankard.
  • Publisher: Addison Wesley Longman, Inc.
  • Pages: 411
  • Publication Date: 2000
  • Edition: Subsequent
  • Binding: Paperback
  • MSRP: 180.4
  • ISBN13: 9780801333354
  • ISBN: 0801333350
  • Language: en
  • Store Location: Textbooks
  • "Book cover image may be different than what appears on the actual book."