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Selling the Invisible: A Field Guide to Modern Marketing

Selling the Invisible: A Field Guide to Modern Marketing

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  • Author: Beckwith, Harry.
  • Publisher: Business Plus
  • Pages: 272
  • Publication Date: 1997
  • Binding: Hardcover
  • MSRP: 22.95
  • ISBN13: 9780446520942
  • ISBN: 0446520942
  • Other ISBN: 9780446930031
  • Other ISBN Binding: printisbn
  • Language: en
  • Quality Rating: 1
  • "Book cover image may be different than what appears on the actual book."

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